10 years ago, Kim Kardashian and Ray J‘s sex tape leaked, and it’s safe to say that everything changed after that moment. Well, at least for Kim and her family. As for the rest of us, we’ve felt the impact of the Kardashianification to the world. And to commemorate the 10-year anniversary of Kim Kardashian, here are 10 ways the world has changed as a result of the skin flick…

 Reality shows became the new must-see TV

Since Keeping Up With the Kardashians premiered in 2007, the world of entertainment has seen an explosion in reality TV.
From Shark Tank to The Voice to Love & Hip Hop, Kim and her family helped bring reality TV from guilty pleasure to mainstream entertainment.
Although there has been news of KUWTK views crashing, that wouldn’t kill the brand they’ve built through the years.

Making the ‘selfie’ popular

Social media has proven to be one of Kim’s most valuable assets and she has managed to make news, and millions, by doing nothing more than posting selfies to her Instagram page.
The trend has caught on to the point where in 2013, the Oxford English Dictionary named ‘selfie’ the word of the year. What other reality star can say they basically invented a word?

Paris Hilton basically disappeared; like girl, BYE!

While Kim’s sex tape was her coming out party, she was first introduced to the world as a member of Paris Hilton‘s Beverly Hills entourage, when she worked as an assistant for the hotel heiress.
Since Kim became a superstar (seemingly overnight), Paris took her L with grace and pretty much disappeared into relative anonymity.
Apparently, there was some behind-the-scenes drama between the former friends, but they’ve since resolved it.

She paved the way for the likes of Trump’s presidency

Many have called Donald Trump the ‘Reality TV President,’ as he also gained much of his fame and influence through his hit show, The Apprentice, and via his overworked Twitter fingers.
Just as Kim dominates the 24-hour celebrity news cycle, Trump was able to dominate the 24-hour political news cycle throughout his campaign.

Butt implants went mainstream (and it has since become the new cool)

While there’s nothing new about an appreciation for big derrieres, particularly for blacks, Kim took the feature ‘mainstream’ and appropriated it for profit.
Celebrities like Heidi Montag, Iggy Azalea and Kim’s own sister, Kylie prove that (rumoured) butt implants amongst white celebrities are certainly on the rise.
She turned Cornrows into ‘Boxer Braids’

Remember when braiding hair into narrow strips close to the scalp was called ‘cornrows’? Like, for decades?
Well, since Kim decided to appropriate the style that Blacks have worn for generations, she rebranded it as ‘boxer braids.’ And guess what? That’s what they now call it.
She created the new (not so improved) Kanye

Since Kanye got married to Kim in 2014, we have seen Kanye become a tabloid sideshow, complete with public outbursts, meltdowns, and much more.
In the words of his friend Donnie Trump: SAD!
She proved that nudity is not just for Playboy

We’ve come a long way since Kim’s nervous Playboy shoot during the first season of Keeping Up With the Kardashians.
Thanks to her, nude is no longer a taboo — and the more exposure, the better.
Athletes have never been more famous

Kim and Reggie bush

The Kardashian girls’ affinity for athlete boyfriends means the mainstream public who couldn’t tell a touchdown from a layup now know more professional athletes’ names than ever before.
James Harden, Miles Austin, Reggie Bush, Lamar Odom, Kris Humphries and more will be able to cash in on their Kardashian connections for years to come.
Sex (tape) sells!

It is hard to underestimate how much of her career Kim owes to her sex tape, so it comes as no surprise that many other D-list celebrities, reality stars, socialites and regular folks have tried her business model out for themselves.
Farrah Abraham and Mimi Faust are just two of the stars that tried to turn a skin flick into mega $$$ like Kim.

Know yourself!